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Thierry Mugler, Dream Machine, New Perfume Launch

Since Thierry Mugler presented its Angel fragrance back in 1992, it has been a celebrated perfume with ever growing popularity. Ranked in the world’s top 5 most sold women’s fragrances, and being distributed in over 14,000 sale points worldwide, this classic is now ready to refresh its image and become the current generation’s favourite as well. Eva Mendes is the new face of the Angel campaign, and further than that, the company has announced the launch an interactive perfume and film application.

Mugler has revealed they will soon be releasing ‘Dream Machine’, a free application for smartphones incorporating playful features as well as, of course, all sorts of detailed information about the Angel cosmetic collection. ‘Dream Machine’ features a selection of words correlated to different essences; users will be able to pick their favourites and get personalised suggestions on their ‘perfect perfume daydream’ from a total of 256 film sequences.


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